Joy Church Medford
About Joy Church Medford
A community deeply rooted in discipleship, spreading joy, and fostering inclusivity.
Challenge:
Joy Church Medford sought to align their vibrant community spirit more closely with their digital presence, aiming for a more cohesive online representation.
Objective of the Project:
To harmoniously enhance both branding and web design, creating a digital identity as warm and inviting as the church itself.
Brand Strategy
Challenge:
Crafting a visual identity that truly mirrored the church's mission and spirit.
Discovery:
Through a Discovery Workshop, we determined the updated messaging, brand positioning, and other critical foundational elements that would set Joy Church up for success.
This workshop helped us fine-tune Brand Attributes and descriptive words for their core values.
Stylescapes:
Presented three distinct design strategies based on brand discovery. After thorough collaboration, the third option, with some refinements, was chosen as the ideal representation.
Core Design Principles for Branding:
Inspired by values like authenticity and discipleship, the brand was designed to be a true reflection of Joy’s community.
Outcome:
A vibrant and recognizable brand that resonates deeply with the community's spirit and values.
Website Redesign & Content Strategy
Joy Church Medford came to TheSquad to revamp their website with their refreshed branding. They wanted to better represent everything happening at their church, attract more visitors, and improve the user experience. We were entrusted with the task of creating a modern and compelling website that would effectively communicate their message and attract a larger audience.
What should the audience walk away feeling/knowing from the new site?
The website is virtually hugging and high-fiving everyone!
Kids are welcomed and cared for here!
There is room for everyone at our table!
We are missional and value leadership development!
Style Tile Options
Style tiles are like a mini design mood board for a website. Think of it as a snapshot that helps communicate the design direction without getting into the details. Joy Church Medford selected Style Tile 1 but opted to incorporate some of the scribble elements from Style Tile 2.
Custom Squarespace Design & Content Strategy
30 Days of SEO Progress
After unveiling Joy Church's newly designed website, we saw a remarkable surge in their Google keyword rankings in just one month. Imagine how a website redesign with The Squad might transform your online presence!
Interested in branding & website services specifically for your church?
Let The Squad provide you with a strategy-driven brand and online presence that’s tailored to your community.
