Table of Contents

👤 Who to include in Christmas planning
🎄 Choosing a Christmas theme for your church  
🎨 Choosing Visual Direction for your Christmas designs 
✅  The checklist that makes media planning easier
🖥️ Tools to speed up your Christmas planning process

If you’re on staff at a church, you know that the Christmas season starts long before December rolls around. The kids are back in school, the air is getting crisp, and you realize it’s time to plan your Christmas series.

OK, we know what you’re thinking—where do you even start?

Before you get too excited about your church’s Christmas sermon series, there are a few important things to think about.

Gather your team

First things first: gather your team. And hey, why not make it fun? Throw in some coffee and donuts (let's be real, everything's better with donuts).

We suggest including a range of people from your staff who understand your church’s needs, but it’s important to know which few have the final say. Try using this tool to gather diverse perspectives without having too many cooks in the kitchen: the view, voice, vote, and veto approach.

• View: Who needs to share their perspective?

• Voice: Who should have input in the discussion?

• Vote: Who gets a say in the final decision?

• Veto: Who has the authority to overrule if necessary?

Don’t forget to invite God into your decision-making process by prayerfully considering how He wants to use your church this Christmas!

Brainstorming Your Christmas Theme

Once you’ve got everyone together, it’s time to start bouncing some ideas around. Need some help getting the gears turning? Try asking these questions to find the message that will hit home with your church.

• Does our Christmas theme stand alone or does it include an Advent series?

• Are there events that will fall within this theme?

• Will a topical theme serve our church best, or should we go straight to the Christmas story?

• What is the Holy Spirit asking us to say to our church through the Christmas story?

Keep in mind that there are usually no wrong answers—just listen to God and decide on what works best for your church!

Make your message look as good as it sounds

The hardest part is done! Your theme is nailed down, and it’s time to decide what visuals will best tell the story. Do you want to keep things fresh and modern? Or go for a tried-and-true traditional Christmas feel?

No matter what you land on, it’s important to choose visuals that help your church connect with the message and feel the Spirit moving. Need some ideas to spark your creativity? Explore these Christmas theme ideas.

Graphics are impactful because they’re another way to share the incredible story of Christ's birth visually. Want some ideas?

Classic Christmas Graphics

Abstract Christmas Graphics

Modern Christmas Graphics

Spreading the Word

You've got your theme. You've got your look. Now it’s time to send your message to the masses! What ways are you going to get the word out? We've put together a little checklist to get you started. With each box you tick, you're one step closer to sharing the message of Christmas with your community!

Download our Christmas Media Checklist

Whether you're handling it all in-house or partnering with TheSquad for support, this 1-pager gives you a clear roadmap for your Christmas media journey.

Speed up your Christmas media planning process

If all that design work sounds like a lot, we get it. Our Squad of designers wants to lighten your load so you can look awesome without the stress! Start your free trial and we’ll get started on your designs faster than you can say, “Cotton-headed-ninny-muggins!”

We'll handle the graphics so you can focus on what really matters—sharing the love of Christ with your community. We're cheering you on every step of the way!